Social Media Influencer’s Texas Lawsuit Against Rival Could Pave the Way for Future Copyright Cases
A lawsuit filed by Sydney Nicole Gifford, a former Austin resident who promotes Amazon products, against fellow Austin-area influencer Alyssa Sheil survived a motion to dismiss last month. Lawyers who spoke with The Texas Lawbook said widespread attention on the case is likely to incite other influencers to contact lawyers and explore legal avenues, including litigation, to safeguard their brand aesthetics, even though those same legal observers expressed skepticism about the case’s viability moving forward.
