Dr Pepper Gets Win Ending $1B Distribution Rights Fight
When the relationship between Dr Pepper and Reyes — which dated back to the inking of an October 2017 exclusive licensing agreement — hit a snag, Dr Pepper filed a declaratory judgment action in Texas in April 2024, seeking a ruling it had a right to cancel the distribution deal, and two days later Reyes filed suit in California arguing Dr Pepper had breached the agreement.